After much brainstorming, pondering, poring over dictionaries, and searching for domain names which weren't already taken (www.nameboy.com is very useful for this kind of process, although we didn't buy the eventual domain through them), a shortlist of possibilities was sent out to a handful of carefully chosen non-techie beta testers.

Most of the possible names fell by the wayside early on in the voting, with DataCocoon seeing off two other strong contenders to emerge victorious and gain the honour of having its name engraved onto the title bar.

Now we just have to migrate the name change throughout all of the website...